Our Green Business Strategy

"A decade ago, the term "green business strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception: an awakening of social consciousness combined with a realization that a strategy good for the world can also be good for your bottom line" .

(Source from: Harvard Business Review)

what is "green business strategy" ?

"Green business strategy" is not only our future and the global environmental goal, but also is our corporate social responsibility (CSR) to turn our business "green". Once we have made the decision to turn our business green, you need a long term strategy to incorporate environmental issues into strategic planning for the business. This is also the purpose component of strategic management including the development of mission, values and vision statement . These statements represent the goals and core values important to the corporation as well as where the corporation wishes to be in the future. Corporations with strong mission, values, and vision have an advantage in achieving goals.

CSR Strategy and Purpose . CSR Strategy and Assessent of the Environment (Source: Canadian Business and Society Robert W. Sexty Chapter 16 P336-338)

Though we advocate "green business strategy" we shall follow regulation of industry.

Term industry regulation

Government regulation of an entire industry. The most common industry regulation has been in airline, railroad, trucking, banking, and television broadcasting. The objective of industry regulation is for a regulatory agency to keep a close eye on an industry's prices and product to ensure that they don't start a monopoly and take advantage of consumers. Unfortunately more than a few of the regulatory agencies have been prone to work too closely with those they regulate, in large part because regulators move freely between industry and agency. The agency often ends up working for the industry and running what is effectively a legal monopoly that raises prices, prevents competition, and gouges consumers.


CSR, Social and Environmental Discussion

In recent years concerns about the sustainability and social responsibility (CSR) of businesses have become an increasingly high profile issue in many countries and industries, none more so than the mining industry. For mining, one outcome of the CSR agenda is the increasing need for individual companies to justify their existence and document their performance through the disclosure of social and environmental information. This paper explores recent trends in the reporting of such impacts and issues in the global mining industry. It offers a detailed review of the development of the media of social and environmental disclosure in the mining industry, and of the factors that drive the development of such disclosure. A temporal analysis of the recent trends in disclosure using a case study of the world's 10 largest mining companies is presented. Whilst there is evidence of increasing sophistication in the development of social and environmental disclosure, there is considerable variation in the maturity of reporting content and styles of these companies. The paper offers a simple classification of reporting companies, from ‘leaders’ to ‘laggards’. Stronger leadership and co-operation from the top reporting companies is necessary to support the laggards of the industry.
Journal of Cleaner ProductionVolume 14, Issues 3-4, 2006, Pages 271-284
Improving Environmental, Economic and Ethical Performance in the Mining Industry. Part 1. Environmental Management and Sustainable Development

Planning for CSR

Ways Your Business Can Help Charitable Organizations

There are so many reasons to make charity work a priority for your business. Here is a summary we have put together so far:
  • The most obvious reason is the good work your business will be doing in the world. What about that warm, fuzzy feeling you’ll get inside after doing your part? Well, that doesn’t hurt, either. It’s also great advertising, and it helps put a “positive face” on your business, especially if you’re a local business helping out the community.
  • Tax benefits for charitable donations of all kinds. When most people think of a business helping a charity, they picture someone whipping out their checkbook. There’s no doubt that monetary gifts are incredibly helpful. Do your homework first and make sure your charity of choice is a validated, official charity. Donating either new or gently used products can also do a charity a world of good. Donate gift cards, clothing, food — you can even donate your car to Kars for Kids.
  • Corporate voluntarism is the time and talent employees commit to community organizations with support and/or consent from employers who recongize the value of such efforts to society. Corporations view voluntarism as giving something back to the community and society beyond monetary donations.

A Great Volunteer in Gibsons

Volunteer jobs are another way to help charities. I think volunteers contribute their time, labour, knowledge to the employers or organizations. Voluteering is another way to demonstrate our social responsibilities and ethics. The purpose of some people doing volunteer jobs is to acquire the related experience for their future or current jobs. We still should praise their sprite of deserve.
I know an old lady, Helen who has been doing volunteer work for over 10 years to pick up garbage in The City of Gibsons on the Sunshine Coast , BC. In all types of weather, she like a regular employee push a cart strolling and cleaning up the streets everythere in the City. People couldn't understand her for the first few years, she is a stubborn lady clinging to this job for over 10 years. Everybody knows her in the whole Sunshine Coast area because she is more famous than the Mayor.
As corporate citizens, we should do all our efforts to serve our community and society because we have responsibility to support and corporate with charities.
If you would like to know more detail about Helen, please contact The City of Gibsons in Sunshine, BC
Phone: 604.886.2274
Fax: 604.886.9735
Email: info@gibsons.ca

Recycling for Charities Fund
Recycling for Charities Fund

Recycling for Charities Fund

Recycling for Charities is a Non-Profit organization with the goal of ridding the environment of e-waste by recycling wireless products. Each item received is recycled properly and a value donation is given to the charity of the donor's choice.

1844 Concord School log Cabin Historical Society
1844 Concord School log Cabin Historical Society

1844 Concord School log Cabin Historical Society

Our mission is to restore and preserve what is to date, the second-oldest, surviving one-room log cabin school in the U.S. After communities upgraded their schools to frame or brick, original log buildings were left to ruin. In 1872, local farmer Peter Dietrich recycled and relocated the 1844 school...



826NYC is a nonprofit organization dedicated to supporting students ages 6-18 with their creative and expository writing skills, and to helping teachers inspire their students to write. Our services are structured around our belief that great leaps in learning can happen with one-on-one attention and...

no image exists for this charity
no image exists for this charity

8th Grade Students at Jefferson Junior High School

We are a classroom of sixty eighth grade students at Jefferson Junior High in Woodridge, Illinois (just outside of Chicago). Technology is becoming a gateway skill, and we'd like to help as many kids have access to technological devices as possible! With e-readers and educational apps, plus the development...

90.5 FM WCBE
90.5 FM WCBE

90.5 FM WCBE

90.5 FM WCBE is a non-profit public radio station owned by the Columbus Public Schools

A Second Chance Puppies and Kittens Rescue
A Second Chance Puppies and Kittens Rescue

A Second Chance Puppies and Kittens Rescue

A 501 (c) 3, all volunteer, non profit animal rescue group, dedicated to saving homeless pregnant/ nursing dogs, cats and their offspring. Nursing them back to health, spay/neuter and finding them a forever loving home.

ACE of Animal Behavior
ACE of Animal Behavior

ACE of Animal Behavior

ACE offers pet owner education regarding dogs, cats & birds. We offer PRTM dog obedience classes & write a pet newsletter 1-2 times monthly with area & national news. Wrote a Dog Bite Prevention Color Book & Teacher's Guide that has the ASPCA Ed. Director's LR. Want to offer educational seminars &...

Actual Reality Theatre

non profit theatre organization

no image exists for this charity
no image exists for this charity

Addison United Church Youth

Youth Programs of the Addison United Church: Youth Group, Kid's Club, etc. (for ages 4 yrs. - 12th grade)

Follow RFC on Twitter
Follow RFC on Twitter

Follow RFC on Facebook
Follow RFC on Facebook

Recycling for Charities Podcasts
Recycling for Charities Podcasts

Featured Charity

Recycling for Charities Fund
Recycling for Charities Fund

Recycling for Charities Fund

The Earth, Our Children - Everyone Benefits From Recycling for Charities

As a donor, what can you do?

  • Research charities. An organization that operates efficiently can do more with the same contribution than one that operates inefficiently. With so many charities working toward similar goals, make sure your money is going to one that you trust to use your gift well.
  • Consider increasing gifts to your favorite charities. Even if you can only afford to contribute an additional $10 or $20, every little bit helps, especially if your charity has been dependent on quickly-vanishing state and local government funding.
  • Contact government officials. Let them know that you think funding for human services (or the arts or environment, etc.) is important.

Business Ethics

Ethics and Social Responsibilities


yuying321 May 31, 2011 2:37 pm
Ethics and Social Responsibilities
Ethics are talked about frequently and addressed in the news when unethical decisions are found. Sadly, people do not hear about ethics when others are engaging in ethical behavior on a daily basis. Keep in mind that things that are not illegal may be unethical. Ethics are an individual belief system that consists of knowing what is right and wrong. Ethics can vary person to person. Ethics is in part analyzing decisions, beliefs, and actions.
Within the business context, businesses are expected to have good ethical values and act socially responsible. The problem is that the ethics of a business is a mixture of individual sets of ethics. This is why it is important to have good individuals as employees. It is also equally important that when you go to work somewhere that you feel like you share the values of those you work with. Ethics is not just talking about the right thing. It is doing what is right in every decision that is made.
Social responsibility can be an example of ethical behavior. It is enhancing society in general. However, a business can’t afford to go around doing good deeds if there is no potential pay off. If the business were to loose too much money, then it would cease to exist, hurt customers, and leave employees jobless. There are some that argue that social responsibility is shown only when companies go beyond what is optional, and really intend to create a benefit for others besides the company. Additionally, some companies may not benefit from some forms of social responsibility. These businesses should focus on what they do best as a business and give back what they can. Examples of socially responsible behavior range from projects that raise money for research on diseases, raising money for the needy, requiring workers to volunteer within the community, recalling products that may be dangerous, promoting recycling, and offering free services to the disadvantaged.
There are innumerable ethical dilemmas that may arise in a business setting. Some of them are more obvious while some of them are more obscure. There is a simple basis that helps keep decisions in perspective. Businesses should operate in a manner that is legal, profitable, ethical, and within social norms. By being within social norms means that you need to use society to gauge if your decisions are appropriate. Some cultures would define what is ethical differently from other cultures. Due to the fact that all businesses need to be profitable, sometimes there is an over emphasis on making more money. Social norms should govern what is appropriate to compensate individuals as well as to charge customers. Profit expectations and goals should not require a business to cut corners in an unethical way or to misrepresent or twist facts.
Then where do ethics come from? People begin to develop their internal beliefs from the time they are small children. Factors such as the conditions that an individual grows up in affect the way that they see the world. For example if a child was raised in a household with a lot of violence, they might feel that fighting is okay. The beliefs of the peers around you may influence how you see things. It is human nature to want to belong and some are more apt to give into peer pressure. People have a lot in common with their peers due to similar values in the first place. However, it is hard to find two people that feel exactly the same about every situation. Some people would feel that if they found money that they should be able to stick it in their pocket and keep it. Others would feel as if they should take it to the lost and found area. Keeping money that you find on the ground in a public place is not illegal, but some people would not be able to benefit from a situation while the person who lost it could be potentially found. Powerful situational factors may cause people to compromise their values and resort to measures that they would not normally take. If someone is having financial problems, then they are more likely to steal. An individual that is very angry with another person may have a hard time being objective and fair.
Then why do people engage in unethical behaviors? Many people feel that they won’t be caught. An employee that steals a few dollars out of petty cash may eventually result to taking large amounts of cash if they are never caught. Someone with lots of authority may feel like they can cover their tracks by lying to subordinates. Some people are unethical because they can justify what they are doing. If an employee sees other people not being punished for unethical behavior, then they may feel like they should be able to do it to. Some individuals make a poor choice and instead of coming clean about it feel the need to make more choices to cover it up. Once bad decisions are made, they tend to get worse until they are eventually caught. The biggest reason people are unethical is because they feel that they can gain from it, or that they need to hide something that can hurt them.
There are many things that an organization can do to facilitate good ethical behaviors. One of the best things to do is to make sure that the underlying culture of an organization promotes strong values. People should not be punished for coming forward with problems. As a matter of fact, workers should be allowed to communicate problems anonymously. Some organizations have a phone number to call or a suggestion box. Always allow employees to share any ethical concerns with authority above them when there are ambiguities about the right thing to do. Include a code of ethics as a written document for employees to read. Develop brochures, mission statements, and other media that express the company beliefs. Higher authorities within the organization should possess the beliefs and demonstrate the values that they want to see their employees have.
Another method for implementing ethical conduct is to make sure that unethical conduct can’t occur. The ability to safeguard resources is an important function of internal controls. Examples of internal controls are to make sure that more than one employee works with cash and accounting related materials. This way there is more than one person who knows what is going on and can identify theft. Other methods are to require signatures, to lock up valuables, use security cameras, have employees rotate jobs, and randomly check employee work. The more secure your business is, the less likely that individuals within the organization will make unethical decisions.
References: Griffin, Ricky W. (1993). Management 4th Edition. Geneva: Houghton Mifflin.

Stakeholder Theory and Organizational Ethics


yuying321 May 31, 2011 2:34 pm
Stakeholder Theory and Organizational Ethics
• Business ethics, including corporate responsibility, has become a very hot area in the
popular as well as the academic literature
• Stakeholder theory is a prominent popular and academic way of understanding business
ethics, however no full-scale defense of stakeholder theory exists
• Examines stakeholder theory from the perspective of several fields of study including
strategic management, economics, moral and political philosophy, social psychology, and
environmental ethics
A look at recent headlines proves that business ethics has never been more prominent than it is
today. As scandal after scandal emerges in the American business world, we are forced to ask: Is
there no ethics in business? Haven’t the last 25 years of teaching and research in business ethics by
philosophers and management thinkers made a difference? For whose benefit should a business
organization be managed?

Governments and Charities

  • Government Launches New Green Charity Task Force

Business Green logo
Business Green logo

external image bgn_sustainablethinking.jpg

Solar rooftpop
Solar rooftpop
The government has launched a new joint task force with not-for-profit organizations, designed to increase the involvement of the third sector in the UK's climate change strategy.

The group will be jointly chaired by Defra, the Department of Energy and Climate Change and ministers from the Cabinet Office and will aim to identify specific initiatives where the government and the third sector can work together to help communities, businesses and individuals reduce their carbon footprint.

The government said it was now inviting applicants from third-sector organizations to join the group and would select a number of representatives to act as co-chairs of the finalised task force.

The group will have the task of developing an action plan to raise the profile of climate change across the third sector and harness not-for-profit organizations to better promote low-carbon activities and technologies across communities.

A spokeswoman for Defra said that the task force was also likely to look at how the third sector can support firms in their adoption of low-carbon business models.

"Communities cover a range of organizations and businesses will be included in that," she said. "There are charities that provide a lot of good green advice and training to firms and we will look at ways of increasing that support, while also providing the third sector with a way to report to the government on progress."

Kevin Brennan, minister for the third sector, said that charities could in some cases prove more effective at promoting low-carbon activities than governments. "The third sector has proven time after time its ability to engage with communities in a way that governments simply cannot," he said. "It is vital to solving some of the biggest problems this country faces, and I look forward to seeing the taskforce's ideas on how we can tackle climate change.

Source: Big Green Book smallgreenbook.co.uk/index.php?page=7&art_id=162

Big Green Book Logo
Big Green Book Logo


  • Why Does Our Government Ignore Charities

When it declines, the charities lose twice
  • Government Funding for Charities:


Charities in worldwide

  • Canadian Charitiable Organizations

100 Charities story

Non-profit organzation

The Canada Revenue Agency(CRA)

Children's wish.ca

  • USA Charitiable Organzations

  • International Charitiable Organzations


  • Local Businesses and Charities events

Fundraising to 'Help the Garden Grow'
The Sunshine Coast Botanical Garden Society is well on its way to its goal of raising $1.5 million by June 2014, thanks in part to several
successful fundraising efforts over the past months.

( Show more detail on Feb 24, 2011.The Local at http://www.thelocalweekly.ca)

Sunshine Coast Fundraiser for Japan

With images of the destruction left by the Japanese earthquake and Tsunami seared in our hearts and minds, most of us have given thought to helping out in some way. Here on the Sunshine Coast a small group of residents decided to raise money for devastated Japan, and the Sunshine Coast Japan Disaster Relief Fund was born.( April 14, 2011)

For further information, please contact Rosemary Bonderud at 604-883-2407

Animals and personal Benevolence

Consider toughest animal cruelty penalities now B.C

Amendments to the province's Prevention of cruelty to Animals Act, which make the inhumane treatment of animals a violation in B.C. are now law, announced Minister of Agriculture Don McRace today.

To view the Sled Dog Task Force Report please visit : http://www.gov.bc.ca/agri/taskforce.html

Celebrate Earth Day

Each Day is the largest, most celebrated environmental event worldwide , but its root began with the more modest goal of addressing air pollution in the US. The event was an immediate success, and as a result of the first Earth Day held on April 22, 1970,US Congress was inspired to pass clean air and wateracts and establish the Environmental Protect Agency.
The Sunshine Coast Converseration Association(SCCA) will lanuch a fundraising raffle on the Earth Day in Robert Creek.

Experts' Tips & Advice for your Business and Charities